Launch List: The Best Body Care Launching in September

Hundreds of products come across our desks every month, but not all of them deliver on their claims or live up to the hype. (Not everything that goes viral on TikTok is a miracle worker.) This is our exclusive curation of the best-in-class body-care products receiving rave reviews from our team and hitting shelves right now.

1 / 5

SkinMedica Firm & Tone Lotion for Body ($165)

Only the brand’s second body product ever—years of research goes into these formulas—this new product is so much more than your standard body lotion. Dermatologist-tested, it’s formulated to prevent and address visible signs of body skin aging like crepey skin, uneven skin texture, sagging skin and lack of firmness.

Key ingredients include green microalgae and shitake mushroom extracts, which help give aging skin’s collagen and elastin a much-needed boost; caffeine, coffea arabica seed oil and Japanese parsley help promote smoother, firmer skin; and grapefruit peel oil and ginger root extract team up to provide powerful antioxidant properties.

Apply the lotion twice a day, giving yourself a nice massage as you go to increase circulation as well. “I see this product as my ‘active’ step,” says Hamden, CT dermatologist Mona Gohara, MD. “Like retinol is the active step of your facial skin-care routine, and then you follow with a moisturizer, I view this as the active step in my body routine and follow with a moisturizer.”

2 / 5

evolvetogether Hydrating Body Cream ($48)

If you’re not familiar with this eco-friendly, chic and minimalistic brand, you should be. From responsible manufacturing to using no-box packaging—all products come in white biodegradable pouches—it is a paving the way for a more sustainable future. (I’m a big fan of the biodegradable storage bags, too—they don’t contain any microplastics—and I use them for everything!)

This new moisturizing body cream works for all skin types, including sensitive, and absorbs quickly without a greasy or sticky residue. It comes in two beautiful scents—rosy Monaco, lavender Provence—and Fiji, an unscented version, which is launching soon. I also love that it’s housed in a recyclable aluminum tube with a built-in roller key to help you squeeze out every last drop before you drop it in the recycling bin.

3 / 5

Naked Sundays SPF50 Golden Glow Body Sunscreen ($39) 

Summer may be coming to an end, but your sun protection shouldn’t. This new creamy, vegan SPF from Aussie brand Naked Sundays—it has a serious cult following down under—is infused with tiny gold flecks that give skin the prettiest sheen while also shielding it from UV rays. But those aren’t the only benefits: it’s fragrance-free and chock-full of firming, circulation-boosting green tea extract and moisturizing antioxidant vitamin E. Some people actually use it on their face too, for an illuminating effect (think sunscreen mixed with a really pretty highlighter).

Celebrity makeup artist Deanna Paley is a big fan of the formula and uses it her clients, which include SZA, Becky G and Saweetie, to give them a photo-ready glow from head to toe glow.

4 / 5

LENDAVA Handsome ($36)

Brand founder and Argentinian beauty Priscila Fadul has been involved in the beauty industry since she was a little girl through her family’s businesses distributing cosmetics, skin care and perfume. “I’m also an engineer with a strong knowledge of product formulation, and I’ve always been obsessed with skin care,” she tells me. “My goal with Lendava is to simplify your skin-care routine.” And as far as the brand name, Fadul says Lendava is the city where her grandfather was born in Slovenia. “I’m a super minimalist in every aspect of my life, from fashion and beauty to food and furniture, and if you go to Lendava, you’ll see how minimalist the city is. I admire my grandfather, and he passed me me his minimalist values.”

This ultra-hydrating, botanically scented hand cream packs in shea butter, antioxidant-rich green tea extract and soothing allantoin, on top of sun protection with mineral SPF 30. The formula is well-rounded and non-greasy, but it’s the chic, ergonomic packaging and cheeky name that really win me over. Who wouldn’t want to pull this out of their bag?

5 / 5

OLLY Fast Dissolves Sleep Supplement ($10 for 30 tablets)

Having trouble shutting your mind off and falling asleep at the end of a long day? You might consider trying a supplement like this one. The next generation of sleep supplements from the brand—its fan-favorite gummies aren’t going anywhere though, so don’t worry if you’re hooked—these vegan, non habit-forming tablets dissolve quickly in your mouth without any water or chewing (or sugar!), and have a yummy strawberry flavor from natural ingredients (no synthetic flavors or colors).

Take one 30 minutes before you’re planning to hit the hay and let the blend of 3 milligrams of melatonin and soothing lemon balm. In a study published in Evidence Based Complementary and Alternative Medicine, lemon balm showed potential in helping restless sleepers at night.

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