Launch List: The Best Body Care Launching in July

Hundreds of products come across our desks every month, but not all of them deliver on their claims or live up to the hype. (Not everything that goes viral on TikTok is a miracle worker.) This is our exclusive curation of the best-in-class body-care products receiving rave reviews from our team and hitting shelves right now.

1 / 5

Josh Rosebrook Body Acid Serum ($50, launching July 2)

Taking cues from the brand’s Daily Acid Toner, which won our NewBeauty Award and is one of my personal favorites, this new formula was designed to work on the thicker skin of the body. The creamy serum gently resurfaces dull, blotchy skin with glycolic acid, hibiscus flower acid and papaya enzymes, which also helps with bumps like KP. What I love so much though is that it exfoliates and moisturizes in one step—skin doesn’t feel dry or stripped (Josh would never do that) thanks to aloe vera, sodium hyaluronate, white tea and rose hydrosol.

“The body deserves the same quality of ingredients traditionally reserved for the face,” says founder Josh Rosebrook. “For us, this launch is about introducing truly result-driven body care with heavy-hitting performance products that can address a diverse landscape of skin thicknesses, skin conditions and environmental exposures. It was a formulation challenge accepted.”

2 / 5

Beia Body & Intimacy Serum ($42)

Beauty entrepreneur Brittany Lo launched Beia with the goal of helping women feel more empowered to love the skin they’re in and embrace their sexuality. The brand’s latest launch hits the mark with its dual-purpose formula—it’s loaded with coconut oil, squalane and aloe vera—that not only gives skin a silky infusion of moisture, but can also be used as a lubricant (but doesn’t look like one). Let’s just say, you won’t feel embarrassed if your mother-in-law spots it on your nightstand. Plus, I love that the glass bottle is equal parts beautiful and eco-friendly: it’s refillable!

3 / 5

Fur Scrub Sheet ($18, launching July 7)

With the summertime season comes a new approach to body exfoliation: This 32-inch, nylon mesh exfoliating sheet polishes skin from head to toe, tackling larger areas like the thighs in a flash. It’s great for rough, bumpy, “chicken” skin like KP, and can also be used on the bikini area and anywhere else you might experience ingrown hairs, to keep the hair follicles unclogged.

4 / 5

Bath & Body Works Aromatherapy Open Your Mind Lavender + Sandalwood Salt Body Scrub ($18.50, launching July 11)

A salt-based body scrub infused with skin-loving vitamin E, this new addition to the brand’s cult-favorite Aromatherapy collection is like a warm hug after a long day. Lavender and sandalwood essential oils are known for inducing calm, but they can also indirectly improve focus and mental clarity, making this cozy-scented scrub a great shower staple to check off your to-do list and clear your mind.

 

5 / 5

Soap&Glory The Real Zing Body Wash ($10)

If you’re a morning shower person—I personally prefer my nighttime ritual—you’ll love this energizing, citrus-scented body wash that really wakes up tired skin. It’s super rich and creates a serious lather, and as you massage it into your skin, exfoliating alphahydroxy acids help banish dull, dry areas for a brighter look head to toe.

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