Jessica Alba Says This Concealer Makes Her Skin Look ‘Naturally Flawless’

The perfect concealer can be hard to find, but once you snag one that’s right for you it can make all the difference. Between being too cakey, not matching your skin tone, not giving full coverage and drying out your skin, there’s a lot that can go wrong with a concealer. Luckily, Jessica Alba recently launched a new concealer with Honest Beauty, and it gets everything right.

Fresh Flex Concealer ($22) looks gorgeous, both blended with your makeup or on its own. “I love how this makes my skin look naturally flawless. No foundation needed,” said Alba. Not only does the concealer look amazing, it’s also amazing for your skin with nourishing ingredients.

Honest Beauty

This handy little concealer is formulated with two types of hyaluronic acid, shea butter, vitamin E and niacinamide to keep skin smooth and hydrated and feeling fresh. Additionally, the formula employs Clean Power Technology to support long-lasting, comfortable wear.

The website features a “Find Your Shade” tool to ensure that you find the correct color for your skin tone and undertone. With 16 different shades, you’re bound to find the perfect match.

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